We use creativity to sell out products for global brands (or those who want to be).

    brands we bake with:

  • adidas
  • lululemon
  • Timberland
  • Under Armour
  • The North Face

    services:

  • Creative
  • Media
  • Intellectual Property
  • Contact:
  • hello@bakedcreative.co

Featured Projects

Mar 27, 2024
Under Armour - Armour Up
Under Armour wanted to extend their global “Protect This House” campaign through their UK retail partner Sports Direct on social media, eCommerce and in-store activation. The primary objective was to grow product sales and consideration in the 16–25-year-old football consumer.
Mar 25, 2024
Berghaus - Freeflow
Berghaus tasked us to show off the unique features of revolutionary new Freeflow backpack, creating a compelling narrative around their continuous product innovation.
Mar 18, 2024
GO Sport International - Go Further
Multi-category brand campaign across all of GO Sport’s key markets, amplifying their consumer’s "Go Further" mentality.
Mar 15, 2024
lululemon - Travel
lululemon challenged us to come up with a strategy, messaging, and visual direction that spoke to their core consumers' desire to pack less and do more.
Feb 9, 2024
Berghaus - Have A Field Day
In our ongoing collaboration with our friends at Berghaus, we embark on a new venture — leading the conceptualisation and execution of their latest autumn-winter hike collection.
Under Armour - Armour Up* Berghaus - Freeflow* GO Sport International - Go Further* lululemon - Travel* Berghaus - Have A Field Day * Under Armour - Shadow Elite 2* O'Neill - Chill Seekers * GO Sport x adidas - Go Further* Berghaus - Nature Is Our Neighbourhood * adidas - Play Until They Can't Look Away* Coors Banquet - 150th Anniversary* Berghaus - Technical Lifestyle Spring 23* Haglöfs - L.I.M. Z|T* Under Armour - Own The Grind* O'Neill - First Name In The Water* Haglöfs - H DOWN* Timberland - Adventure Ready* Timberland - Chase The Light* GO Sport - Go Further: Running* Timberland - All For Nature, Nature For All* The North Face - Advanced Mountain Kit* ASICS - Technology Films* Under Armour - HOVR™ MEGA 2 CLONE* The North Face - VECTIV™* Under Armour - Iso-Chill* Baked Stories - Luca Beradino* Under Armour - Back Yourself* Haglöfs - L.I.M.* The North Face - Retro Himalayan Parka* Under Armour - Homegrown Champion* USC - SNKR Edit* ASICS - GT-Xpress* Haglöfs - Mimic Graphene* Haglöfs - Duality - Part 2* 5 Rings Coffee - In A Spin* New Balance - Fresh Foam* Haglöfs - Duality - Part 1* Under Armour - Anything But Chill* Five - Rio Ferdinand* Twelfthman - Kye Forte* Dolce and Gabbana - Sorrento*
ASICS - GT-Xpress
May 2, 2021
Live Action, Motion Graphics, 3D Animation, Visual Effects, Retail
Known for its high-mileage durability and exceptional value, the GT series is worn by runners all over the world.
Global sportswear brand ASICS wanted to communicate the superior guidance, comfort and freedom runners could experience in the GT-Xpress through one of their key retail partners. Our 3D & motion graphics team rose to the challenge.
Our 3D team produced a model of the product from a scan. Then, keeping the product front-and-centre at all times, they focussed on the core elements - the outsole, cushioning system and midsole - to communicate the structural integrity, comfortable ride and breathability offered by the ASICS GT-Xpress.

More Projects

Under Armour - Shadow Elite 2

Under Armour - Back Yourself

Haglöfs - Mimic Graphene

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